Sam Lucci has always had a passion for helping others to learn. He began his career as an educator, where that innate passion turned into a profession. Successful, but unfulfilled, Sam decided to become an entrepreneur. In 1972, he opened his first business.
Just two years after opening that business, Sam began to personally train his own sales professionals. It didn’t take long for his peers to notice his results, either. Routinely, throughout his career, Sam has been hired by fellow business owners to expertly train their sales teams. He’s also been sought by individual professionals who wanted to increase their own income.