Sam Lucci

Samuel J. Lucci III


In his roles as an educator, serial entrepreneur, sales trainer and business leader, Sam has always strived to improve the lives and careers of those around him.

He is a published author of several books including his seminal work on cracking the code on human behavior called “Think More – React Less.”

He has dedicated his life to discover the root mechanisms of human behavior and now promotes an effective process for individual change and organizational transformation.